EBook Sales Surpass Hardcover for First Time in U.S.

EBook Sales Surpass Hardcover for First Time in U.S.

Postby admin » Fri Nov 24, 2017 10:07 pm

EBook Sales Surpass Hardcover for First Time in U.S.
by Laura Indvik
June 17, 2012

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American publishers are now bringing in more revenue from ebooks than hardcover books, according to a report published by the Association of American Publishers (AAP).

The figures, which were posted on GalleyCat on Friday, show that net sales revenue from ebooks exceeded that of hardcover books in the first quarter of the year: a first. The data was compiled from 1,189 publishers and did not include children's books.

Collectively, adult ebooks brought in $282.3 million in Q1. That's an impressive 28.4% increase from the same period a year ago. Young adult and children's ebooks performed even better, catapulting 233% to $64.3 million. Sales of adult hardcover books grew too, but more modestly, up 2.7% to $229.6 million in Q1 2012.

What's driving the growth? The proliferation of ereading devices, from tablets and smartphones to dedicated ereaders, has a lot to do with it. Research published by Pew in April found a strong correlation between the spike in sales of ereading-capable devices and ebook adoption over the holidays.

Adult Fiction, Non-Fiction / YTD 2012 / YTD 2011 / Percent Change

Adult Hardcover / $229.6M / $223.5M / +2.7%
Adult Paperback / $299.8M / $335.0M / =10.5%
Adult Mass Market Paper / $98.9M / $124.8M / -20.8%
Downloaded Audio / $26.0M / $17.8M / +32.7%
ebooks / $282.3M / $220.4M / +28.1%
Adult Total / $963.1M / $946.0M / +1.8%


Paperback sales continue to lead, bringing in $299.8 million in revenue in the first quarter of the year, but appear to be on the decline. (In fact, ebook sales surpassed paperback sales more than a year-and-a-half ago on Amazon.) Last year, net sales revenue for paperbacks amounted to $335 million.

Notably, downloadable audiobooks grew at an even greater rate than ebooks in that period, up 32.7% to $25 million in the first part of the year.

We're curious: How have your book consumption habits shifted over the past few years? Are you buying more ebooks or audiobooks and, if so, are you buying less hardcovers and paperbacks as a result?

Image courtesy of iStockphoto, mikkelwilliam
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